Staff Reports
A veteran sports broadcaster is making his return to the WEIS Radio football booth this season.
Nolen Sanford, who began working in radio while in high school, has spent more than 25 years broadcasting high school football for WEIS 100.5 FM/990 AM. After taking a break from broadcasting for several years, Sanford – a 2025 recipient of the Baker-Dean Media Award presented by the Cherokee County Historical Society – is returning to WEIS as a play-by-play announcer.
Outside of broadcasting, Sanford works as a sales representative for an oil company in the Atlanta area.
Sanford, a native of Alexander City, Alabama, currently lives in Rome, Georgia. He graduated from Jacksonville State University in 1995, where he met his wife, who also graduated from JSU that year. They have been married for 30 years and have two children. Their daughter is also a Jacksonville State graduate, and their son is beginning his junior year at the University of Tennessee at Martin, where he is a pitcher for the Skyhawks baseball team.
Sanford will pair with another broadcasting veteran in the booth, Tony Hathcock, for The Foothills Tractor Mahindra Games of the Week. The duo will work their first game of the 2026 season on Thursday night when Spring Garden hosts Gaston. Kickoff is at 7 p.m.
You can read more on Sanford by clicking the link below to WEIS Sports Director Shannon Fagan’s Q&A with him from 2021.
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