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Jeans 2.0: New Tech Gives the Wardrobe Staple a Boost

iStock/Thinkstock(NEW YORK) — Jeans are a wardrobe staple, simple and timeless, but they’re now featuring new technology.

Good Housekeeping’s style director Lori Bergamotto appeared on Good Morning America on Tuesday to discuss the latest in denim technology — including stain-resistant white jeans, jeans that create a butt-lifting illusion, combination yoga pants/jeans as well as leggings that take the wearer’s measurements and suggest suitable brands and styles of jeans.

Bergamotto shares why these jeans are on her radar, in her own words.

The Jeans

1. Women’s Mid-Rise Stay White Rockstar Skinny Jeans from Old Navy featuring stain-resistant technology ($44.94): Bergamotto spilled Coke on the jeans. Rather than becoming absorbed into the fabric, the soda easily rolled off the garment.

Bergamotto: “White jeans after Labor Day? Of course! And, thanks to [this] technology, you can wear yours all year long without worrying about stains and spills. Most messes—especially water-based ones like coffee, soda, and wine—will trickle right down without leaving a residue. The Good Housekeeping Institute Textiles Lab tested these and found that with just some light blotting and the proper washing, the stains do not absorb into the fabric the way they would on most cotton garments.”

2. NYDJ Uplift Alina Legging with optical pocket ($134): With strategically placed seams, these jeans are designed to give the butt a boost.

Bergamotto: “Want a lifted tush without having to do 300 squats a day to get it? These strategically designed jeans with an optic pocket design give the appearance of a higher, rounder bottom. And, while it lifts up your booty, it even slims the rest of your body with compression technology. Available in Sizes 0 – 18.”

3. Smart Leggings from Like a Glove ($69): Once you put them on, the technology in the garment will take your measurements and send them to a corresponding app that will search a database to find the type of jeans that are right for your shape, Bergamotto said.

Bergamotto: “These are not just your average stretchy leggings. They are ‘smart’ leggings that take the guesswork out of finding your exact size. No more being stymied by European cuts or vanity sizing, these leggings contain special fibers that scan the measurements and contours of your waist, bottom, thighs and more in order to find you the perfect denim matches from a catalog of available brands via an app in your smart phone.”

4. Lee’s Dream Jeans ($34.90): They’re yoga pants and jeans combined, making them comfortable and functional, Bergamotto said.

Bergamotto: “There’s a reason these are aptly named the ‘Dream Jean.’ They feel like yoga pants, but look like jeans! With a special stretch fabric and moisture-wicking lining, this comfy denim offers the style of skinny jeans without the binding, waist and unforgiving fabric.”

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